Increased Likeliness of Scale
Prototyped a new content operations model that decreased cost and scalability of UGC content.
Prototyped a new content operations model that decreased cost and scalability of UGC content.
Realigned addressable market and increased likelihood of scale and sustainability.
Implemented a strategic alignment with user needs and feature/function sets.
Additionally, CNTRD used the newly structured data set to redefine business strategy, product-market fit, content operations, and launch strategy. The Tell’s CEO strongly disagreed with our data sourcing process, data interpretation, and application. We stood by our methodology, ethics, strategic recommendations, and partners. CNTRD fired the client for “bad behavior” witnessed during and after two innovation sprints.